Oct 2, 2025 · design · merch
Design that survives the stage
Posters, merch type, and why the shop and the set share a system.
lookaliveJIC is not only tracks. The mark has to read at 20 feet and on a phone.
Shop listings will use the same type rules as the setlist board. One system, less noise.
If you are reading this before the first drop: good. The blog is for process, not only releases.